Advocating For Product Management w/ Terri Eccles
As a product manager or someone filling the product manager role, you are your product's champion within the company, whether you know it or not! And in many cases, you won't just need to advocate for your product, you'll need to act as an advocate for product management as a discipline within the organization.
At this talk, you'll learn how to manage across and upward when it comes to promoting the importance of product management within your company, whether you're promoting the benefits of putting users at the center of product development or how to navigate within an organization that has traditionally not been product focused.
6:30 Food and mingling
6:45 Welcome & announcements
7:00 Talk begins
About the Instructor
Business & Product Strategy, Women’s Leadership Coaching, ViragoTerri Eccles is the owner of Virago Labs - a boutique consulting firm focused on Brand & Product strategy for startups. She is passionate about entrepreneurship, strategy, and leadership and has made product management her craft. As part of her business, she is currently interim COO (Head of Product, Marketing, & Tech) for a fintech startup. She also teaches product management at General Assembly and has a 1:1 coaching practice.
Before starting her own company, she was a Director of Digital Product at Capital One and the Director of Digital Web at Premera Blue Cross Blue Shield. In both places, she managed large product management teams focused on developing ground-breaking new products and experiences for customers.
The Product Management Community is a non-profit, volunteer organization of product management professionals based in the greater Seattle area.