The Science and Art of Product Market Fit w/ Mona Akmal of Amperity

  • General Assembly 1218 3rd Avenue Seattle, WA, 98101 United States

Large checks are written to invest in products that are deemed to have "product-market fit" - whether that's headcount for a new or existing product within a large company or a brand new startup. As a product manager, you get to have the job to define a product that "fits" - how do you do it? how do you know if you've succeeded? When is the right time to pivot and the right time to double down? We'll explore the data as well as qualitative criteria to define products that customers love and are fiscally viable. 

Mona is head of product at Amperity, a Seattle based startup focused on big data - still in stealth mode so ssshhhh. She comes from a long history of building products at Zulily, Code.org and Microsoft - from consumer to enterprise, for 4 year old users as well as 104. Diversity in tech, age/gender/perspective is a big passion for Mona. She's a lover of cats, dogs and humans.